Substance

Substance

Substance was a beautiful local clothing boutique, featuring sustainable and ethically created products. They appealed to a wide range of women – and as such, their marketing was designed to be vibrant and approachable.

Substance

Over the years I spent working with Substance, I developed email campaigns, store signage, and social media graphics to reflect their message of thoughtful, fun fashion. In addition to setting the visual direction, I also wrote the majority of the content, ensuring that the message was cohesive all around.

Substance

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Questions? Email me at hellolightcreative[at]gmail[dot]com.
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